All articlesCompetitive Intelligence
Daniel ChoMarch 28, 2026 · 5 min read
A Competitive Intelligence System That Takes One Hour a Week
Lightweight, durable competitive tracking that informs positioning instead of feeding anxiety.
Daniel ChoMarch 28, 2026 · 5 min readTrack decisions, not activity
Competitor blog posts are noise. Pricing changes, packaging changes, and hiring patterns are signal about their strategy.
The weekly hour
Fifteen minutes of automated collection, thirty minutes of reading, fifteen minutes of writing a two-paragraph note for the team.
Feeding it into positioning
Once a quarter, review your differentiation claims against what changed. Differentiation decays quietly if nobody checks.
- #Competitive
- #Research
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